Five quick ways of getting customers

Relationships

It’s not ‘desperate’ to look for work. People like the fact you are interested and hard working. 1. Don’t cut prices, add value For example say ”If you book now, I’ll do [PAT test five items for free, give you a smoke alarm etc] anything...

Leaflets – cheap, cheerful and effective?

Relationships, Start-up

The internet is awash with advice about building email lists, growing your ‘tribe’ and getting followers, so is direct selling using leaflets a thing of the past? Possibly not for trades businesses. Most houses still get marketing leaflets pushed through their doors....

20 Ideas for Twitter

Relationships

You might have mixed feelings about Twitter. It sometimes appears to be not much more than a platform for bored people to give their opinion on things they know nothing about or insult people they don’t know. For sole traders and small businesses, it can be a great...

Getting a business phone number

Administration, Relationships

To be professional, you need a business number so your customers can get in touch with you. You probably don’t want to give your personal or home number to strangers. But – a second phone and contract is another expense and another phone to carry around....